A website is a collection of different types of data, which can be anything like text, graphics, videos etc, combined together to provide some kind of useful information.

Web design outsourcing is a recent trend in the offshore outsourcing arena but today a large number of companies worldwide are outsourcing big & small web design work to India.

Web design outsourcing has several benefits but the prime reason for outsourcing web design services is that it helps you save up to 60% of your total costs! Web design outsourcing also helps your company to focus on its core competencies leaving the noncore ones for your outsourcing partner.

Having a website is a great way for your business to connect with new customers. Unfortunately while building a website has brought instant success for some businesses, it has the potential to be an absolute disaster for others.

Poor website design is often the primary reason for a website’s failure. This is because it fails to engage the user. We show you how to identify poor web design and how to apply best practice web design principles.

Website designing company in India must follow the Web Standards

What are web standards? Web standards refers to guidelines set out by the World Wide Web Consortium (W3C). These standards ensure websites look and feel consistent across a broad range of devices and platforms, as well as being accessible by internet users regardless of disability.

You may find your website looks quite different when viewed outside of the most common Windows / Internet Explorer combinations.


If your website doesn’t follow standards it may look different to the following:

Users on non Windows Operating Systems such as Macintosh, Linux, or even older Windows Operating systems 95 / 98 / 2000
Browsers other than Internet Explorer such as Firefox, Opera and Safari
People with disabilities (blindness) often use screen readers to browse the web
Screen readers (or similar)
Other devices including portable platforms like mobile devices, game systems and gadgets

Web standards can also help your website with:
Faster loading times
Easier to maintain code
Lower maintenance costs
Search engines


Your website needs to:

Look professional and have an intuitive layout which is easy to navigate. Design is a key determinant to building online trust with site visitors. People form opinions about the look of your website in 1/20th of a second.

The aesthetic of your design is therefore an important factor in the success of your website. Making information easy to find also plays an important role in how successful your site will be.

Be coded to the highest web standards. Your website should comply with W3C (World Wide Web Consortium) standards. Be ‘table-free’ and use valid code.


Download fast:

Web usability studies continue to show that a page’s download speed is very important. After 10 seconds waiting for your site to appear, your customer will have lost interest in your page, and may click off your site to go elsewhere.

Work in different browsers:
Your website needs to work across the various web browsers (Internet Explorer, Mozilla FireFox, Opera, Netscape, Chrome etc). A professional web designer will know which browser needs to be supported.

Thus create a great website with all the above mentioned tips and with the best web design company.
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